While it’s understandable that businesses are looking to save on costs by choosing the most affordable office space, location should be just as high a priority as the price. Here’s why location matters:
Accessibility: Is your office easy to find? Convenience plays a huge role in attracting clients. If your office is hard to locate, or if getting there is a hassle, you may lose potential business.
Parking Availability: Ample parking is a must. Clients don’t want to deal with the frustration of finding parking, especially if they’re on a tight schedule. Make sure your office location offers enough parking spaces for both you and your clients.
Professional Environment: Your office surroundings send a message about your business. If you’re surrounded by other professional businesses like attorneys, CPAs, or real estate professionals, it enhances your business image. On the other hand, being located near bars or entertainment venues could send the wrong impression to your clients.
Client Convenience: Your office location should not only be easy for you but also a place where your clients are comfortable visiting. Proximity to major roads, public transportation, and a professional setting are key factors in creating a welcoming environment.
Ultimately, while affordability is important, choosing an office space in the right location will support the long-term growth of your business by attracting clients and building a strong professional image.
Chris, Leasing Manager
www.viewpointecenter.com
